Open Innovation Visibility. Enhancing theory and practice by integrating the role of innovation communication.

Wirtschaftswissenschaften

Enkel, Ellen, Dingler, Annika, Mangels, M.

Open Innovation Visibility. Enhancing theory and practice by integrating the role of innovation communication. In: Dr.-Ung. Nicole Pfeffermann and Dr. Julie Gould, editors. Strategy and Communication for Innovation: Integrative Perspectives on Innovation in the Digital Economy

Enkel, Ellen, Dingler, Annika, Mangels, M.: Open Innovation Visibility. Enhancing theory and practice by integrating the role of innovation communication., in: Dr.-Ung. Nicole Pfeffermann and Dr. Julie Gould (Hrsg.): Strategy and Communication for Innovation: Integrative Perspectives on Innovation in the Digital Economy, Wiesbaden, Gabler | Springer Fachmedien Wiesbaden GmbH, 2017: 131-146.

Buchbeiträge

Lehrstuhl für Innovationsmanagement (eingerichtet 06/2008)
Dr. Manfred Bischoff Institut für Innovationsmanagement der Airbus Group
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88045 Friedrichshafen

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