[Zurück zur
Trefferliste]
 

Creating Procedural Clarity - Smoothing the Path to Corporate Venturing with Knowledge Network

Wirtschaftswissenschaften

Autoren:
Enkel, Ellen, Goel, S.
Titel:
Creating Procedural Clarity - Smoothing the Path to Corporate Venturing with Knowledge Network
Kurzzitat:
Enkel, Ellen, Goel, S.: Creating Procedural Clarity - Smoothing the Path to Corporate Venturing with Knowledge Network, Journal of Business Strategy, 2011; Jg. 33 (3): 30-39.
Publikationstyp:
Originalarbeiten in wissenschaftlichen Fachzeitschriften mit Review-Verfahren
Abstract:
Corporate ventures, at least in their infancy, operate under the organizational conditions of a parent company, i.e. they are exposed to the parent company’s ways of management, procedures, corporate culture, etc. In contrast to previous literature, this paper highlights the influence of organizational conditions under which corporate ventures are initiated and operated. We use insights from two cases of corporate venturing, within one company but under different organizational conditions, which leads to the identification of two key organizational differences pertaining to corporate new ventures — procedural clarity and procedural discipline; these differences mitigate the variety of risks that corporate entrepreneurs face.
Kontakt:
Lehrstuhl für Innovationsmanagement (eingerichtet 06/2008)
Dr. Manfred Bischoff Institut für Innovationsmanagement der Airbus Group
Am Seemooser Horn 20
88045 Friedrichshafen

Tel: +49 7541 6009-1500
Fax: +49 7541 6009-1299
Email: sabine.marx@zu.de
http://www.zeppelin-university.de/innovation
Forschungsbericht der Abteilung für das Jahr 2011